英语翻译随着中国经济的快速发展,尤其是加入WTO后,我国各企业和单位所面临的国际商务谈判越来越多.其中,欧美占有重要的分

英语翻译
随着中国经济的快速发展,尤其是加入WTO后,我国各企业和单位所面临的国际商务谈判越来越多.其中,欧美占有重要的分量,与欧美谈判者共事的机会也比较多.本文主要论述与欧美人士在商务谈判中文化障碍的表现,比如,思维方式的障碍、语言表达方式的障碍、商务价值观的障碍、人际交往观念的障碍、时间观念的障碍.以及遇到这些具体文化障碍的解决方法,本文针对谈判中遇到的文化障碍的具体表现给出如下的策略,如,了解欧美文化,尊重对方的谈判习惯、坚持诚信为本,互利互惠的原则、合理使用直接表述法和拖延策略还要有国家团队意识.总之,谈判策略的恰当运用也可以在一定程度上跨越中国与欧美商务谈判中的文化障碍冲突,使商务谈判在互利双赢的基础上达成协议,从而使我国与欧美国家的商务合作更加长久,最后促进我国经济的快速发展.

With the rapid development of Chinese economy,especially after joining the WTO,China's enterprises are facing an increasing number of international business negotiations.Among them,Europe and the United States plays an important role,and the opportunity to work with Europe and the United States negotiators also more.This paper mainly discusses the Europe and the United States and people in business negotiations cultural barrier performance,for example,thinking obstacles,language barriers,business values of the disorder,interpersonal perceptions of barriers,time perception disorder.And meet these specific cultural barrier solution,this paper talks encountered in cultural barriers to incorporate the following strategies,such as,to understand western culture,respect each other's habit of negotiations,adhere to honesty,the principle of mutual benefit,rational use of direct formulation method and the delay strategy but also has national team consciousness.In short,the appropriate negotiation strategy can be applied to a certain extent across China and Europe and the United States business negotiations cultural obstacle conflict,make business negotiations on the basis of mutual benefit and win-win agreement,so that China and Europe and the United States business cooperation is more long,finally promote the development of our economy.